Parking & Business Improvement Area (PBIA)

Downtown Olympia in Spring


The Parking & Business Improvement Area (PBIA) is a business improvement district in downtown Olympia.

The purpose of the PBIA Advisory Board is to develop an annual recommendation for the City Council about how to invest the PBIA Fund, and to serve as a communication link between downtown businesses (ratepayers) and the City of Olympia government.

The PBIA Board is not an independent business association, instead it is a City of Olympia advisory committee with board members elected annually by the PBIA ratepayers.

How Does the PBIA Help Downtown?

The mission of the PBIA is to assist in creating a vibrant, dynamic business environment and enhancing the reality and perception of downtown by visitors, residents and business owners. PBIA’s activities fit within these six program areas:

The PBIA funds small projects and sponsors programs that contribute to a welcoming, safe and attractive downtown for those who visit, live and work here. We recognize this as a high priority for our ratepayers.

Top Initiatives

  • Help fund the Downtown Ambassadors and Clean Team program to allow for a higher level of service delivery
  • Maintain cigarette butt collectors to reduce litter on our streets
  • Protect Downtown murals with graffiti-proof coating

PBIA’s beautification efforts contribute to creating a welcoming environment that will help Downtown Olympia be known as a desirable destination within Thurston County and the State of Washington. We want community members and visitors to come back again and again.

Top Initiatives

  • Hang and maintain flower baskets throughout the summer
  • Install streetscape improvements, such as new street banners or murals

PBIA funds are used to market and promote downtown throughout the year. We are working to spread a unified, positive message about Downtown and the ways to experience it. We aim to motivate people to visit, shop and participate in events Downtown more often.

Top Initiatives

  • Partner with the Olympia Downtown Association on downtown marketing and promotion, to spread a positive message about downtown and the ways to experience it
  • Create a welcome packet for new downtown residents
  • Promote Twinklefest and a bright and festive holiday shopping experience downtown

The City’s recent Parking Strategy will help all downtown users access predictable short and long-term parking. The PBIA Board educates businesses about how the strategy aims to make parking more convenient for customers and where employees can and should park. The PBIA also supports efforts to design signage and encourage business participation.

Top Initiatives

  • Educate downtown businesses about the downtown parking strategy, especially opportunities for customers and employees
  • Participate in the development of a downtown wayfinding plan

The PBIA educates downtown businesses about the myriad resources available to enhance, support and grow their business, and fund business and professional training programs. We want downtown businesses to have the tools and trainings they need to be successful so that businesses can stay and thrive in downtown as the local economy grows.

Top Initiatives

  • Promote business support resources available in our region

The PBIA Board gathers and shares with the City feedback from ratepayers so that downtown businesses have a voice in the decision making that affects them and PBIA investments stay aligned with ratepayer priorities. The Board also informs ratepayers and partner organizations about its efforts and how to get involved.

Top Initiatives

  • Proactively engage businesses through welcome wagon and peer-to-peer outreach
  • Put out short, quarterly surveys

Meeting Information

The PBIA meets on the 4th Wednesday of each month at 5:30 p.m. in the Olympia City Hall Council Chambers, 601 4th Avenue East (unless otherwise noted below).

  • January 13
  • February 17
  • March 24
  • April 28
  • May 26
  • June 23
  • July 28
  • August 25
  • September 22
  • October 27
  • November 24
  • December 22

  • Danielle Ruse, August Creative 
  • David Rauh, Mixx 96.1FM
  • Jacob David, Nineveh Assyrian Food Truck & Filling Station Espresso
  • Janis Dean, The Popinjay
  • Johnny Atlas, The New Moon Collective
  • Heather Chambers, Burial Grounds Collective
  • Konrad Bruns, Stellar Juice
  • Alana Carr, Captain Little
  • Anne Gavzer, Lark
  • Oliver Stormshak, Olympia Coffee Roasters
  • Melissa Hammond, Brotherhood Lounge
  • Shannon Tiegs, Fiddlehead Marina
  • Jamie Vulva, Wayside Cafe

Get additional meeting details, agendas, and minutes on our online meeting calendar.

PBIA Sponsorship

One of the functions of the PBIA is to support and promote events and activities that enhance the downtown community. The PBIA provides funding for a variety of projects and events with different organizations with this rel="noopener noreferrer" sponsorship process. Apply for PBIA sponsorship...

Business Resources

Board Member Resources


Contact Staff Liaison, Max DeJarnatt, at 360.570.3723 or

Connect With Us